That's the challenge that faced O'Learys. Founded in 1988

by:Sinowon     2020-12-24

By the turn of the new millennium, O'Learys began moving assertively to further grow its business, increasing marketing activities and focusing its expansion activity. In addition to opening locations across Sweden, it expanded into Scandinavia, mainland Europe and Asia.

But growing from 20 to 70 restaurants in less than a decade doesn't come without its fair share of growing pains. As many franchise owners will testify, expansion brings a heightened need for crystal clear internal communications and disciplined attention to brand and franchise compliance.

Without franchise software in place to handle processes and communication, many franchises struggle to overcome these requirements, and grow effectively.

In 2003, executives at O'Learys acknowledged the processes were not streamlined and communications were inefficient. This posed to a long term risk to the brand.

It was time to tool up with franchise software.

In order to laser focus on creating a consistent brand experience, the chain decided to implement a franchise software that allowed them to achieve the following:

To realize this vision, O'Learys wanted to team with a partner that would bring not only expertise in technical environments and system integration, but also bringing a deep understanding of the franchise world.

While the company considered several franchise software developers, Chainformation was the logical choice. Over the past twelve years, Chainformation has provided franchise software for some of Scandinavia's largest franchise- and retail-chains.

Chainformation implemented CCM, a franchise software developed specifically for the franchise industry that can be used out of the box and can be implemented in just 2-4 weeks.

O'Learys had many additional ideas how to custom-build CCM, and working with Chainformation's team of development experts, realized a number of new features:

O'Learys also connected its global menu database with printers around the world. With over 150 dishes stored, each restaurant could quickly customize and print a menu based on the meals that are in demand in that region, or for a specific season.

Another feature was the Web Content Management Plug-in which allowed O'Learys to publish and manage content on the global customer website, as well as any of its local customer websites.

The roll-out of CCM Franchise software as the single point of entry and communication platform for the O'Learys network started nearly a decade ago. Both companies remain partners and continue to work together to build new features of the franchise software.

Custom message
Chat Online 编辑模式下无法使用
Leave Your Message inputting...